The speed of modern society and our preoccupation with diversionary activities has deprived many people of a sense of meaning in their lives. If your actions lack meaning, you are likely to lack motivation or be easily distracted. A lack of meaningfulness therefore reduces productivity and harms mental health.

What you find meaningful will depend on your personality and the cultures of your workplace, family, community and society. Mark uses his expertise in personality and group dynamics to help people and organisations understand and develop their values and find meaning in their work. These personal development services are offered through The Personality Revolution.

Authenticity is closely related to meaningfulness. Being true to who you are can make you a powerful force and provide you with comfort in difficult times. However, it can present challenges where your values and objectives differ from those prevailing with your workplace or other societal groups. Authenticity must therefore be considered in the context of collaboration and communication.

In his book, Personality and Performance, Mark explains the importance of meaning in motivation and the pursuit of happiness.